What we use them for
Through Family First Life, we have access to Transamerica’s life and annuity product lines. From an agent’s perspective, they tend to be a strong fit when:
- The buyer wants brand recognition with global backing. Transamerica’s parent, Aegon, is one of the world’s largest life-insurance and asset-management groups, with origins going back to the 1840s. For buyers who want their carrier to be unambiguously stable, that kind of scale is a plus.
- Indexed universal life is on the table. Transamerica is an active participant in the IUL market, with multiple product variations to fit different funding profiles.
- Term coverage at competitive rates. Their term life pricing is competitive in many bands, particularly for healthier applicants.
When to consider another carrier
If the priority is fraternal benefits (member-side perks like community grants or scholarships), a fraternal society like Foresters Financial is built differently. If the priority is decades-long brand familiarity for an older buyer, Mutual of Omaha’s national TV-era recognition often resonates. The right carrier depends on the buyer’s product, age, health class, and what they care about — that’s a conversation, not a brochure.
Get a quote
Want to see what Transamerica looks like for your situation? We pull current illustrations on the call. The form below pre-fills your interest as Transamerica — we’ll come back with side-by-side options.